Scholarly Commons @ MU
Girton, Carrie
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girtonc
Recent Submissions
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Beyond the Stacks to Partner for Success: Libraries and TRiO Programs!
Two academic libraries built connections with the federally funded first-generation or low-income student success programs (TRiO Student Support Services) on their campuses to support student success. -
In Perfect Harmony: Libraries and TRiO Programs Partnering for Student Success
The U.S. Department of Education funds TRiO Student Support Services (SSS) on college campuses. With over 70 TRiO programs in colleges throughout Ohio, there is a tremendous opportunity to develop connections between ... -
Cultivating Connection by Caring: Using Empathetic Marketing to Reach Distance Students and Ease Library Anxiety
“Feeling overwhelmed and stressed about your research papers? The librarian can help!” Empathetic marketing is the latest marketing trend—showing students how you can meet their core emotional needs. Meeting these needs ... -
Creating a Marketing Plan with a Marketing Team of One
For librarians with little or no marketing experience, marketing plans can be daunting and overwhelming. However, they are not as difficult as they may seem. This article describes how the author created a marketing plan ... -
Showing Students We Care: Using Empathetic Marketing to Ease Library Anxiety and Reach Distance Students (Presentation)
"3 research papers due next week. Minimum of 25 total sources needed. Feeling overwhelmed? The librarian can help!" Empathetic marketing shows distance students ways that library services and staff can meet their core ... -
Marketing Plans Made Easy(er): Creating a Marketing Plan with Little/No Marketing Experience
Have you been asked to work on marketing for your library, but aren’t sure where or how to even start? Marketing is not one of the skills often associated with librarians, but marketing is a very important piece to connect ... -
Cram Jam, Contests, and Coffee: Getting Students into the Library
Study for finals during “Cram Jam”; enjoy coffee and donuts; find the “Hump Daaaaaay!” camel; write a haiku for the haiku contest; relieve finals stress with “Study, Play, Repeat” activities. This presentation will highlight ... -
Marketing Plans Made Easy(er): Creating a Marketing Plan with Little/No Marketing Experience
Marketing is not one of the skills often associated with librarians, but marketing is a very important piece to connecting users to the library, the staff, and the resources available at the library. Because most libraries ... -
Cram Jam, Contests, and Coffee: Getting Students into the Library
Study for finals during “Cram Jam;” enjoy coffee and donuts; find the “Hump Daaaaaay!” camel; write a haiku for the haiku contest; relieve finals stress with “Study, Play, Repeat” activities. Discover several of the programs, ... -
A Powerful Partnership: Incorporating TRiO Student Support Services into the Library's Space to Impact Student Success
This session will discuss the logistics of incorporating the TRiO Student Support Services (SSS) program into the library's space. When our institution was awarded a five-year, $1.2 million dollar grant from the U.S. ... -
Free from Frenzy: Reducing Final Exam Stress for First-Year Students
Most students experience a flurry of stress and panic regarding final exams—especially first-year students. Discover how one library has helped alleviate some of that stress for students. The weekend before finals week the ... -
'It's Got to Be Here Somewhere...': Redesigning Your Website with Your Users in Mind
Website redesigns can be overwhelming. Knowing how users interact with your website can make that project much easier. Discover how user behavior analytics (from Crazy Egg) guided one library’s website redesign project. ... -
The New Face of Textbooks: Guiding Faculty Toward Alternatives
Are students at your institution complaining about the high costs of textbooks? Do they continually ask if your library has copies of textbooks that can be checked out? Is it even possible for faculty to require course ... -
Camels, Contests, and Coffee: Getting First Year Students Through the Doors
Find where we hid the “Hump Daaaaaay!” camel. Stop in for free coffee and donuts. Submit an original haiku for our annual haiku contest. These are just a few of the ways staff at Miami University Hamilton’s Rentschler ...
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